Meet Natalie
Enthusiastic inspirer, passionate Style Strategist, and curious entrepreneur, BU Style’s founder, Natalie Tincher, finds pure joy in connecting with others and fostering a fun, empowering, and kind community of style support. A pioneer in the industry, she has a strong focus on creating style brand alignment and strategies for executives and founders as well as for businesses and their employees.
She is also highly driven by collaborating with and expanding her collective of talented, inclusive, and principled brands, designers, and colleagues within the fashion world and introducing them to her conscientious clients. Her ultimate quest is to build an inclusive, thoughtful, and supportive space for those who want to explore and evolve their personal style as it relates to their ethos.
Natalie Tincher
Founder & Principal Style Strategist
Experience
I would say 30+ years. I was VERY serious about giving each Barbie and Cabbage Patch Doll their own unique look. I officially started BU Style in 2010
Skills
Creating a space for others to feel seen, understood, and uplifted; reading context clues [or reading a room]; dropping puns and portmanteaus
Interests
Musical theater (attending—don't ask me to sing!), Indiana University basketball, dancing like no one or everyone is watching
Style
I am bold and dynamic. I am curious and innovative. And I am kind and joyful. I want every outfit I put on to reflect elements of these qualities.
Connect with Natalie on Instagram
“Natalie is a master of her craft and technically competent in what she does, she understands fit, fashion trends, and what works for each client.”
Questions?
Whether you’re curious about the BU Style experience, specific business or personal services, or exploring other partnership opportunities—get in touch.